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Put simply, a franchise is a business in any sector that individuals or companies can buy into that has a proven replicable business formula. The business has generally proven itself over a period of time, and the expertise of setting up and running the business can be transferred to others for a franchise fee, and monthly support charges. The advantages of taking a franchise are:
Have your own business but part of a larger well known organisation
Proven track record and operating procedures
Brand name, customer awareness and image
Access to management expertise, training and ongoing support
To find a franchise you could look to the following sources of information:
British Franchise Association (BFA)
Several daily newspapers with a franchise or business section
A multitude of Franchise magazines
Exhibitions and shows
Internet based franchise/ business specific web sites
Franchising books
However, to enable people to make a more educated and balanced decision about which franchise to look at, the Kyros matching system has been developed.